Microsoft's Lenn Pryor (Robert Scoble's boss) is on stage right now at the BBS 2005 and speaking on "Corporate Blogging: Strategy and Policy." I was really struck by several things... Lenn comes across as super smart but not stuck up; he's relaxed and engaging; he's marvelously articulate. And so is Robert Scoble. Is this some personality profile they breed at Microsoft? Anyway, read my more-or-less verbatim transcription below of what Lenn said about employee guidelines for blogging. They sound simple... but they're the result of a lot of thought
http://blogwrite.blogs.com/blogwrite/2005/01/microsofts_empl.html
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In 2007 my book, "Strategies and Tools for Corporate Blogging," was published by Butterworth-Heinemann an imprint of Elsevier, Inc. In the book I explore how social media gives marketers a tremendous opportunity to listen and conduct a dialogue with customers. The book explains why marketing is the strategy to use in social media, because social media makes it easier for companies to listen to customers.
http://pr.typepad.com/pr_communications
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Clicky Web Analytics is simply the best way to monitor, analyze, and react to your blog or web site's traffic in real time. 155,726 web sites can't be wrong.
http://getclicky.com
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In this video from The Future of Web Apps London (FOWA), Kevin Rose, founder of Digg, WeFollow and Revision3, shares 9 things he did to increase his users to 1,000,000 and beyond.
Kevin Rose is the founder and chief architect of digg. He oversees all aspects of the management and development of the Web site. Kevin started digg in September 2004 as a personal project.
His initial idea was to conduct a social experiment in how masses of users could control and promote news and other content on the Web, without external editorial control. After a very short time, he realized the power of his idea, as digg was becoming a resource for breaking news stories and developed a strong user following.
Kevin is also a co-founder of the Internet Television Network Revision3 where as a member of the board he provides strategic direction to the company.
Kevin Rose is the founder and chief architect of digg. He oversees all aspects of the management and development of the Web site. Kevin started digg in September 2004 as a personal project.
His initial idea was to conduct a social experiment in how masses of users could control and promote news and other content on the Web, without external editorial control. After a very short time, he realized the power of his idea, as digg was becoming a resource for breaking news stories and developed a strong user following.
Kevin is also a co-founder of the Internet Television Network Revision3 where as a member of the board he provides strategic direction to the company.
http://carsonified.com/blog/web-apps/...ur-site-from-one-to-one-million-users
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I'm Mario Sundar, Community Evangelist & Chief Blogger at LinkedIn.
These are my musings on technology I love (corporate blogging, social networking) and stuff I love (culture and marketing).
These are my musings on technology I love (corporate blogging, social networking) and stuff I love (culture and marketing).
http://mariosundar.wordpress.com
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Profession: author of Conversationblog.com, social media consultant, speaker and trainer, Chief Social Media Officer.
http://www.conversationblog.com
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Business Blog Consulting is a site devoted to demonstrating how effective weblogs can be for communicating with customers and marketing to new customer prospects. You will find here lots of examples of business and corporate blogs, as well as resources to help you learn more about the topic.
http://www.businessblogconsulting.com
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You've found the blog of Shel Holtz, ABC, principal of Holtz Communication + Technology. I've worked in corporate communications since the mid-1970s, online since the mid 1980s and on the Net since 1990. I wrote "Public Relations on the Net," among other books, manuals and articles. I am available for consulting, speaking, and training engagements.
http://blog.holtz.com
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